Designed by art director Jonathan Parry (1948-2000), Fiestaware 2000 was introduced at the International Housewares Show in Chicago on January 16, 2000. It had a limited assortment with basic sizes of plates, bowls, and a mug with saucer. The rim was modeled with a bold abstract design with the top of the verge decorated with a small band of rings. Samples were made in 1999 in several of the Fiesta® glazes until it was decided the official color assortment would be Pearl Gray, Persimmon, Cobalt, and the limited edition color, Juniper.
A large pitcher was created, but wasn't a standard item. Twenty-four Fiestaware 2000 pitchers were glazed in sunflower and sold through the East Liverpool High School Alumni Association pottery auction.
Flatware was marked with a special Fiestaware 2000 backstamp. The mug was made with a mark in the mold. Both markings feature the line's name with a rising sun.